News: realme ranks first in the Philippines

A report released last 2021 by Asia-based Counterpoint Research revealed na number one ang realme sa Pilipinas in the second quarter of 2021. Dahil sa combination ng creative and aggressive promotions from realme, tumaas ang share nila sa market to 21%.

Counterpoint Research Monthly Philippines Channel Share Tracker, June 2021
Image courtesy of Counterpoint Research

Isa ang Pilipinas sa pinakamataas ang number of imports ng phones for 2021, kasama ang Indonesia, Thailand at Vietnam. The three smartphone brands that scored high for shipments include iPhone, realme, and Xiaomi.

realme is #1 in Europe

At hindi lang sa Pilipinas malakas ang realme.

In another report from Counterpoint research, realme ranked number in terms of units shipped to Europe.

Here’s the graphic:

realme ranks first in shipments to Europe at 280% growth, 2021 vs 2020
Report by Counterpoint Research, image credits to Counterpoint Research

Isa rin si realme sa pinakamabilis ang YoY (year-over-year) growth in Europe for 2020-2021, ranking 10th, then moving up to 5th place.

Another strong contributor to the increase in sales is the shift in network connectivity. 

Maraming networks ang nag-eencourage sa pag shift sa 5G, at dahil pricey ang 5G chips, this is when realme took the opportunity – devices like the newly-released realme 9 Pro+ 5G and realme 9 Pro 5G offer consumers access to faster data speeds at lower prices compared to other brands.

This is realme’s performance in terms of market share (from IDC):

realme ranks first in unit market share
Credits to: IDC

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