The top-of-the-line variant of the S25 series falls flat of its ‘Ultra’ moniker, but there could be redemption in the horizon.

The Samsung Galaxy S25 Ultra hasn’t exactly impressed everyone, despite its high price tag. It does have some AI tricks, such as making food recommendations based on what’s in your refrigerator, but let’s face it, that’s hardly revolutionary. The S25 Ultra feels more like a minor update than a true flagship advancement because the camera arrangement hasn’t altered much either, sticking with the same 200MP sensor.
What the future holds for the Ultra lineup?
Rumors say that the Samsung Galaxy S26 Ultra will provide a more interesting experience. The suggested installation of an under-display camera may result in a cleaner, more immersive show. This design update would address one of the most common concerns about the S25 Ultra, which retained a punch-hole front camera.
The S26 Ultra is intended to provide more reliable AI capabilities as well as architectural changes. The S26 is expected to improve these functions, even if the S25 Ultra’s AI upgrades were deemed ineffective. As a result, buyers looking for additional technology in their phones are likely to prefer the next model.
Will the S26 Ultra Bring Back the ‘Ultra’ Standard?
Ultimately, the S25 Ultra may have disappointed in terms of innovation, but the S26 Ultra could be Samsung’s opportunity to restore its “Ultra” title. The under-display camera and enhanced AI functions are eagerly anticipated, and if achieved, they might establish a new benchmark for flagship smartphones. The wait for the S26 Ultra has already sparked excitement among tech fans.