These are the top smartphone vendors in the Philippines for Q3 2024, according to Canalys
Canalys’ latest report reveals a dynamic shift in the Philippine smartphone market. Transsion, a conglomerate comprising Infinix, TECNO, and itel, has solidified its lead, capturing a substantial 33% market share in Q3 2024. This impressive 49% annual growth underscores Transsion’s strong appeal to Filipino consumers.
OPPO has surged to the second position with a 16% market share. The popularity of its A-series devices has been instrumental in this significant leap. realme, known for its value-driven offerings and gaming-focused devices, closely trails in third place with a 16% share.
Xiaomi maintains its fourth position with a 12% market share, while Samsung, once a dominant force, has slipped to fifth with an 11% share.
The global smartphone market also experienced positive growth in Q3 2024, with a 5% year-on-year increase. This marks the fourth consecutive quarter of growth, indicating a sustained recovery for the industry.
Key Takeaways:
- Transsion’s Dominance: The conglomerate’s strong performance, driven by its affordable and feature-rich devices, has solidified its leadership position.
- OPPO’s Rise: The brand’s focus on the mid-range segment, particularly the A-series, has propelled it to the second spot.
- realme’s Strong Showing: The brand’s commitment to value-for-money devices and gaming-centric offerings has contributed to its impressive growth.
- Global Recovery: The smartphone market continues to rebound, with shipments increasing for the fourth straight quarter.
This revised text aims to be more engaging and informative, focusing on the key trends and insights from the report. It also incorporates a concise summary of the key takeaways to provide a quick overview of the market dynamics.
